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In 2008 the British Council launched the European element of its global climate change programme, “Challenge Europe”. This is a three year project aiming to accelerate change to a low carbon future. The project brings together ambitious young people who want to make a lasting impact on climate change. It enables them to improve their knowledge of climate change issues and provides them with a platform to develop innovative and practical projects to reduce carbon use.
In 2010 we have started with the third and last year of the project that is taking place in 12 countries across Europe: Czech Republic, Denmark, Greece, Finland, France, Hungary, Ireland, Norway, Slovakia, Slovenia, Sweden, and Turkey.
In each of the participating countries we have selected 15 ‘Climate Advocates’, from all walks of life, who want to commit their time to working together to tackle climate change. Over the period of one year each country team works collaboratively to identify the key areas where they think they can make a real difference. They then develop three concrete ideas to reduce carbon use through changes in policy, business or human behaviour. Through international networking events the Advocates also get opportunities to share their ideas with each other, improve them, and get inspiration from other countries.
Supported by the British Council the groups then take their ideas to potential stakeholders and broader public, reaching out to decision-makers and relevant organisations, campaigning for support to turn their ideas into reality.
The philosophy of the project is simple: to create momentum through collaboration, innovation, energy, drive passion, understanding and knowledge-sharing! The project will harness the power of arts and cultural exchange to make the message more effective.
For further information please contact:
Jari Ingerttilä
Projects and Partnerships Manager
Tel. +358 9 7743 3350
first.last@britishcouncil.fi
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